An investment proposition that’s hard to beat.
Right at the beating heart of the country.
What makes Staffordshire and Stoke-on-Trent such an exceptional choice? For investors and developers, it’s an attractive investment opportunity. For businesses, it’s excellent connectivity, unrivalled value and incomparable growth prospects.
And for people who put down roots here, it’s the quality of life, culture, attractions, low cost of living and world class education and training. That’s what makes ours a county unlike any other.
Join world-beating brands in the beating heart of the UK
Staffordshire stands out as a powerhouse of advanced manufacturing, defence, logistics, digital and life sciences.
of start-ups survive beyond three years in Staffordshire
working age adults
within 45-minute drive time
Average £6 per sq ft
industrial units, significantly lower than the national average
£4.5bn+
investment pipeline from shovel-ready to long-term
sq ft
of Class A logistics space at the UK's largest rail-served freight hub
An unbeatable location
A connected county? That’s Staffordshire, right at the heart of the nation’s transport network, putting you in prime position to do business with the world.
international airports
within an hour’s drive, connecting to 400 detsinations
Fast rail links
75 mins to London, 30 mins to Manchester & Birmingham
motorways
across Staffordshire, plus A50/A500 East-West corridor
Gigabit
connectivity by 2030, with 85% already in place
of Britain’s population
Within a 4 hour drive, 40% within 2 hours
Port access
for global shipping at Liverpool
High quality,low costs
Staffordshire may be a prime UK location, but it also offers exceptional value compared with others, both for businesses moving here and families putting down roots.
A high business survival rate (61.9%)
above the national average—supporting long-term investment success
Up to 26% lower
industrial rents compared to neighbouring major city locations
Around 15% salary
savings compared to larger urban centres, supporting long-term cost efficiency
Lower housing costs
an average detached home is nearly £100,000 below the UK average, helping attract and retain a skilled workforce
Right skills,right place
Two respected universities, four colleges of further education, 11 independent schools and 375 secondary schools. New JCB Academy, NSCG Stafford campus and digital tech training hubs. Over 13,000 Apprentices trained and over 5,000 MBA or post-graduate degrees awarded every year. In Staffordshire, everything’s in place to give you the skills your business needs.
higher-level skills
over half of residents are qualified to degree level or above
workforce catchment
a large, accessible talent pool within 30 minutes of key sites
students annually
a consistent pipeline of graduate and postgraduate talent - a highly skilled workforce
investment in digital skills
focused on creating a workforce equipped for advanced and emerging industries
future-ready skills system
strong vocational and technical pathways aligned to employer needs across key sectors
entrepreneurs, employees and potential business owners supported since 2020
A lifestyle totake to heart
Investing here isn’t just good for business; it’s good for people. Our county offers an ideal balance of quality of life, affordability and opportunity, with a long and proud heritage, incredible landscapes, rich culture and lower living costs. Little wonder this is one of the most attractive areas of the country for families to build their future.
Half a million acres of rolling countryside
Stunning natural assets – the only county with a National Park (Peak District), National Landscape (Cannock Chase) and the National Forest
Iconic attractions such as Alton Towers, Drayton Manor Park and the SnowDome
Over 70 heritage attractions and historic properties
Vibrant towns and cities such as Stoke on Trent, Stafford, Lichfield, Tamworth, and Burton-upon-Trent
Testimonials
Put your business right atthe heart of things
Staffordshire is shaping the UK’s next wave of clean, high-tech, and logistics-led growth – and these are some of the ambitious developments you could be part of.